Delineating and Promoting an Online “Legal Offer:” A Proper Task for Copyright Legislation? Lorrain Anne-Catherine Legislations tackling the issue of illegal downloading of copyrighted content, notably those enabling so-called “graduated response” mechanisms, often present and promote the idea of “legal offers”, designed to encourage consumers to acquire cultural content legally, as the positive counterpart to their sanctioning provisions. The paper argues that such legal rationales are actually underpinned by ambiguous concepts, bearing underestimated consequences on both practical and theoretical levels. The legislative promotion for the development of socalled “legal” services instills uncertainty in the online market place, thereby affecting online business practices but also the core tenets of copyright law. 340 periodical academic journal JIPITEC 3 2 2012 116 125 2190-3387 urn:nbn:de:0009-29-34399 lorrain2012